About Whatsbuzzing March 1, 2006

Whatsbuzzing is a destination site for online shopping. The site offers a one-stop service where consumers can browse across hundreds of storefronts, view the latest trends and find the hottest deals. In contrast to comparison shopping or product information sites, Whatsbuzzing provides visitors with the experience of a shopping mall. Visitors can browse storefronts by content, category or store name. A visitor can also tag storefronts so other consumers can find storefronts that are interesting. The storefronts are fully interactive and are constantly being updated with fresh content and timely offers.

Whatsbuzzing is owned and operated by Kriyari, Inc. Kriyari is founded by Anand Jagannathan, a serial entrepreneur working on his fourth company. Anand’s first company was Banyan Systems, many of you will remember the product – VINES, one of the first commercial products to leverage the Internet. His second company was Reach Software, an early pioneer in email and workflow. His most recent company is Responsys, one of the leaders in email marketing according to Forrester and Jupiter. The core Kriyari team comes from Responsys, where they cut their teeth on building and delivering scalable web architectures.